December 21, 2010
I’ve had the morning to toy around with iAd Producer, now available from Apple if you’re a registered iOS developer. It hits a real sweet spot for me, personally, as I have more than a handful of ad agency clients whose customers are undoubtedly interested in having some of these ads produced. Speaking technically, the app excitingly blends graphic design, user experience planning, web development, and iOS development.
iAds behave more-or-less like self-contained mini-sites. At minimum, they must contain:
- A banner (that the user will tap to bring up the iAd)
- A loading screen (that may or may not contain a pre-roll video)
- A content screen
Optionally, iAds can contain:
- A menu of pages
- As many sub-pages as you want (all on the same level)
Testing iAds is simple enough — you can use either the iPhone Simulator (via a helpful iAd Tester app) or in Safari. It appears that you can test iAds on a mobile handset, but since I don’t have an iPhone or iPod touch cable of running iOS 4.0 or above (sad trombone) I couldn’t get it to work. I would assume iAd Producer can somehow install iAd Tester on a compatible networked handset.
One can also upload iAds to the iAd Test Server. This seems a little mysterious as yet, and I’ve contacted Apple for a little more information about how this works — that is, as a service provider, and not someone buying media.
In any case, iAd Producer is a very useful tool that will allow even non-technical designers at ad agencies to produce appealing, complex iAd units with minimal effort. How iAds fit into the traditional agency model of designing, buying, and placing media, however, is a story for another day.
August 12, 2010
Work is generally feast or famine: Too much to do, or too little. In this case, the feast is bountiful, and everyone’s quiet (blogging-wise, at least) happily eating around the table. I’ve managed to find a few minutes between courses to share some good new links with you, though!
10K Apart is an app contest from the fine folks at A List Apart/An Event Apart challenging designers and developers to come up with an awesome app in less than 10K. (Certain libraries, like jQuery, are excepted, however). For those ready to go a step further, there’s a 1K contest, too.
Are you an artist, scientist, or philosopher? Perhaps a little bit of all three.
For those who enjoyed ThinkVitamin’s tutorial on custom post types, you’ll likely enjoy their guide to getting started with WordPress custom menus, too.
Might the oft-rumored, never-seen Verizon-compatible CDMA iPhone 4 be finally more than vapor? One can only hope.
Penultimately, here’s a lovely look at just how large China’s cities are growing.
Lastly, I’d like to update you on the rather sudden rise and fall of PadEdit. I posted a request for help with PadEdit on BuildItWith.me, and received some very nice emails from people interested in helping. It hasn’t, however, resulted in any real movement in the project. I’ve had some suggestions that perhaps Graham was overagressive in suggesting that the foundation security model is flawed, but I haven’t been able to independently verify that yet. Again, if you’re interested in taking a look at PadEdit from a security standpoint, I’d be thrilled to have your help. Drop us a line, if you’d be so kind.
July 1, 2010
While we’re working hard on PadEdit, our server-based simple IDE for the travelling developer, Codeita is making headway with a service-based approach. Instead of having your IDE on a computer, your IDE lives with Codeita, and you trust all your FTP information to them. (We think PadEdit’s better, personally, but that’s just us. Look for more exciting PadEdit updates next week.)
LaunchList is a universal checklist that can apply to nearly every website development project. It’s a handy reminder for the home stretch.
If you’re a WordPress developer like me, you will likely be interested to know more about WordPress 3’s new custom post types, and customizing templates with custom post types in mind.
June 17, 2010
Today, we’re introducing a new feature to the blog, called Newtella. It’s something you’ve probably already seen in blogs before: the sweet, nutty list o’links that you can spread all over your work. We’ll periodically collect up the good stuff we’ve found, and pass it on to you.
- You might have seen one of our tweets about Square, a startup that’s making credit card processing easier for small businesses. Just connect up their card swiper to your iPhone or Android device, and you can take credit card payments. They’ve been having some trouble getting the readers shipped out, and also getting underwritten for all these transactions they’ll be doing (hey, credit card processing is hard). It looks like the dongles, though, are finally on their way.
- Endor.se is a new web app kind of like LinkedIn-lite: It’s just there to let you recommend others you know and trust for work. We’ve recommended some of our partners, too.
- If you’re fretting over HTML5, there’s a new book you might consider getting from Jeremy Keith and the folks at A List Apart called HTML5 for Web Designers. It’s available for pre-order right now for $18. A steal.
- Last but not least, our good client FatPencil had their iPhone application approved (opens iTunes). Pilots of the world, go forth and log your time.
By the way, did I mention we’re on Twitter? We are! Follow us at @honestcode.